If you have a personal brand, chances are, you have an Instagram account. On the plus side, you definitely made the right call to promote your personal brand on Instagram. Unfortunately, countless other brands are doing the same thing.
SO, how do you make your brand stand out? Here are 4 ways to level up your visual branding on instagram.
GET CLEAR ON FONTS & COLORS.
To create a stand-out profile on Instagram, select a specific font and color palette, and stick to it. Consistency brings your brand to life and makes it more recognizable.
CURATE YOUR FEED.
The average user will see the first 9 – 12 images of your feed, so make them count. The imagery you choose to use should be well thought out to build a stronger brand story. Use a visual planning tool to experiment with styles and compositions.
ADD HIGHLIGHTS.
Make it easier for users to find the content they love by adding highlights to your Instagram profile. Take it up a level by creating brand-specific icons for each highlight reel.
GET PICKY.
If you don’t have something good to post, don’t do it. Since this is a visual platform, it’s important to be discerning when selecting images for your feed. Instead, create a content schedule to ensure every post has a positive impact on your brand.
Running out of eye-catching visuals to use on your Instagram feed? Let me help you create a new set of personal branding photos that showcase your personality and tell your story. CLICK HERE to get started.
xx,
Amber
P.S. Download my totally free resource- MARKETING CHECKLIST FOR CREATIVES. This totally FREE resource will keep you on track in your marketing strategies as you continue to grow your business with daily, weekly, monthly and annually.
